Thursday, March 11, 2010

Mission Statement that would make Jerry McGuire weep

Found a Craigslist ad for an unpaid internship at an advertising agency with this Mission Statement:

To provide exposure to the core functions of a full service communication agency to include theory and practical application of attained knowledge.

Every time I read that my brain reels from being deprived of a real verb. They actually have the word communication in there but I am positive that no communication occurred. If that mission statement was put together in a dilithium crystal vessel with a sentence like, "Cauliflower is nothing but cabbage with a college education." (Mark Twain) you could power a space ship with the energy released in the idea/anti-idea reaction.

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